Oslo, 24 June 2021 – Indosat Ooredoo, Indonesia’s leading digital telco, announced a strategic partnership with Telenor Digital. Indosat Ooredoo will use Telenor Digital’s global platform, Millom, to launch new digital solutions to improve customer experiences.
With the Millom platform, Indosat Ooredoo will be able to engage with its customers directly on the digital platforms they already use today. The platform allows for a smooth integration between Indosat Ooredoo’s digital ecosystem and the leading operating systems and mobile apps, such as Facebook, allowing Indosat Ooredoo to expand the customer self-service features, improving customer experiences with optimized handling-cost. The platform will also enable a more personalized customer journey and present contextual offerings to customers in innovative and user-friendly ways.
Through this partnership, Indosat Ooredoo and Telenor Digital have launched the Facebook Mobile Center, a customer engagement channel within the Facebook app that mobile operators can use to deliver seamless, in-app sales and service experiences. With Mobile Center, Indosat Ooredoo’s customers can quickly and easily purchase data packs without needing to leave the Facebook app. The data purchased through Mobile Center can be used to browse any mobile app, not just Facebook. In addition, Indosat Ooredoo’s customers can now access customer service experiences, such as chatting with Indosat Ooredoo customer support through WhatsApp—with just a few short clicks.
Ritesh Kumar Singh, Chief Commercial Officer of Indosat Ooredoo, said, “We are proud to announce that Indosat Ooredoo has launched Mobile Center in Indonesia in the Facebook App, and it is powered by our strong understanding of what our customers’ need. Now our customers can buy data bundles and even get Airtime and Data Bundle Advance from within the Facebook App by interacting with the ‘Mobile Center – Indosat Ooredoo’. We aim to improve the customer experience on our network and help them stay connected all the time using our simple offers.”
Stig Atle Waagbø, CEO of Telenor Digital, said, “We are excited to be working together with Indosat Ooredoo to deliver digital sales capabilities, powering their customer offerings, and integrating them with leading technology companies. Indosat Ooredoo’s digital strategy is to be present where their customers are. The mix of Indosat Ooredoo’s strong customer offerings and partnerships combined with our distribution platform will help many people across Indonesia stay connected to the digital world.”
For more than a year, experiences with COVID-19 have demonstrated the importance of building digital capabilities to engage with and serve customers in a secure and user-friendly way. The shift to digital interactions will last beyond any pandemic, as many customers see the convenience in it. Using the Millom platform, Indosat Ooredoo is increasing the pace towards digitalization of Indonesia and strengthening its commitment to continue delivering new & digital ways of living for Indonesians.
“This strong initiative would not have been possible without the close cooperation between Indosat Ooredoo, Facebook, and Millom. We will leverage Millom’s technology, intelligence, and experience to bring continuous enhancements to our digital channels. We have a strong belief that our customers will benefit from the cooperation we have with Millom”, Ritesh concluded.
Millom is an integrated real-time digital sales and self-service management platform, leveraging telco signals to provide personalised customer experiences online. It enables Telcos to engage directly with their subscribers where they spend their time. With a single integration point, operators are able to leverage the reach of big mobile apps and operating systems to sell, serve, and manage customer experiences. Millom has proven to outperform industry peers with its unique smart offer logic, customer journeys improvements, and load optimisation. An integration to Millom requires no or minimal changes to a backend of an MNO. www.millom.com
About Telenor Digital
Since 2011, Telenor Digital has enabled Mobile Network Operators (MNOs) to digitalise customer interactions and drive new revenue growth from third party digital channels, connecting core telco capabilities to an extensive network of digital service providers and ecosystems. Similarly for digital players, Telenor Digital is a gateway to a large group of MNOs, with significant subscriber base and one point integration to core telco capabilities enhancing end-user experience. It is a wholly-owned subsidiary of Telenor Group, with offices located across Norway, Poland, Pakistan and Thailand.
About Indosat Ooredoo
Indosat Ooredoo (IDX: ISAT), a member of Ooredoo Group, is building Indonesia’s leading digital telco, enabling access and greater connectivity for everybody and every business. Indosat Ooredoo aspires to enrich the lives of Indonesians in the digital world.
The Company reported 60 million mobile customers as of 1Q 2021 and operates 66,313 4G BTS covers nearly 90% of the population.
Website : www.indosatooredoo.com
Facebook : http://www.facebook.com/IndosatOoredoo/
Ooredoo is an international communications company operating across the Middle East, North Africa, and Southeast Asia. Serving consumers and businesses in 10 countries, Ooredoo delivers the leading data experience through a broad range of content and services via its advanced, data-centric mobile and fixed networks.
Ooredoo generated revenues of QAR 7.197 billion as of 1Q 2021. Its shares are listed on the Qatar Stock Exchange and the Abu Dhabi Securities Exchange.
Learn more about Millom
Visit our Millom product page for more details on our third party digital sales and distribution platform.